City of Apache Junction Hires New Partnership Development Leader

Beeman brings great experience and vision to Apache Junction

Apache Junction, Arizona………..........………………………………March 6, 2013

The City of Apache Junction has hired industry-leading sponsorship veteran Daniel Beeman to lead its efforts to secure sponsorships for City programs and facilities.
Widely recognized as an expert in marketing, sponsorship, branded partnerships and specialty income, Beeman has personally sold more than $20,000,000 in sponsorships and has collectively managed more than $100,000,000 in sponsorships and partnerships.

His specialty is customizing programs for properties to leverage their assets and develop revenue-generating partnerships. His track-record of success stems from his insistence that brand partnerships yield an enhanced consumer experience.

Mr. Beeman has appeared on CBS Evening News, Bloomberg, BrandWeek as a “Marketer on a Roll” and his efforts have been featured in IEG’s Special Events Report, Bizbash and Promo Magazine. He has also been quoted as an expert on sponsorship in the LA Times and Sports Business Journal.

Beeman’s sponsorship expertise and insights have been acknowledged through numerous speaking engagements to conference attendees at International Events Group (IEG), International Council of Shopping Centers (ICSC), The Luxury Marketing Council and more. His adjunct professor role on, “How to Effectively Monetize Assets to Maximize Revenue” at ICSC’s Professional School of Development, received rave reviews from students and staff.

He has helped property rights-holders in valuing their assets, aggregating them, identifying appropriate brand partners and maximizing revenue. Recent sponsors of his represented properties include: Phoenix New Times, Marriott Hotels, Riviera Broadcasting, Mission Hospital, Ford, Wells Fargo, DirecTV, Infiniti, American Express, Singapore Airlines, T-Mobile, Comcast, The National Guard and Warner Brothers.

Prior to the position with the City, Beeman founded Sponsorship Insights Group; was Executive Director of Partnership Marketing for Caruso Affiliated; Vice President, New Business Development; Partnership Marketing for The Mills Corporation, VA; Vice President, Strategic Alliances for California Partnership Marketing Group; and Director of Sales, for Pier 39 Market Development.

Mr. Beeman can be contacted at 480-474-5098 or dbeeman@ajcity.net.

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